Strategy

Make Money or Raise Money

I recently had occasion to revive this Gary Vaynerchuk classic quote: Make Money: Don’t Raise Money As business mantras go, this one is pretty powerful. In this case Gary Vee has two main points in mind: the importance of sales capabilities, and the sustainability of the VC culture (which he questions). There is a more…

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Don’t Forget the Midfield

Goals get people on their feet. At each goal the stadium erupts, lights and music join the cheer, and excitement is at a ten. But what makes the game great is what happens in the midfield. A soccer field is a lot of space to cover. Getting the ball into the opposing teams box takes…

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How do you differentiate yourself from your peers?

Unique Value Proposition

A fairly common question. And an important one. I answered this on an online forum recently, and it is worth sharing those thoughts here. As with much of what I say: start by being deliberate about who you are, what you do, and how you do it. The Answer Start by asking yourself: What do…

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The System is the Solution

Another view on last week’s message: that good process is what makes your business unique and successful. You may have heard this expression before, it was the old AT&T business slogan: The System is the Solution Once again: the words used, matter. The solution is the product Regular readers of this blog will have heard…

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Business Orchestration

If you haven’t orchestrated it, you don’t own it. As written in The E-Myth, by Michael E. Gerber. I read this book at the perfect time, when I was struggling to express the importance of systems in my business. As I rolled out a new right way/wrong way to operate, this line helped me explain…

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Change Something Today

Last January I talked about new year’s habits as an option to new year’s resolutions: New year’s resolutions are list items we can start to forget by about mid-February. New year’s goals are targets we can miss and return to for the first six months of the year. New year’s habits, however, are a structured…

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Decision Making Options – Reader Comment

Last month I shared a Reading Room post about Decision Making; it was a series of links to popular methodologies for making decisions. A reader question requested some more information on these methods in action. Ryan Williams is the president of Websuasion, an app development company, and he asked: Thanks for this breakdown, Rebecca. Our…

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Management versus Leadership

There is plenty of talk about management versus leadership, often pitting the two in opposition to one another. Generally the contrast is based on a leader being focused on inspiration, and a manager being focused on activities. I agree with these assessments, but I also believe both are necessary in a well-run company. Leaders and…

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Be The Best Option

People have options in life. Whenever you buy a product or service, you choose what to buy, based on the issue you want resolved. Your clients are the same, they have choices. You may know that you are the best and obvious choice for them, but here’s the problem: all of your competitors know that…

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Don’t Be Perfect: Be Valuable

Analysis Paralysis is a real and insidious. The problem grows because we tend to speak in terms of necessity: I need more information; I need more preparation; it has to be perfect. My suggestion to you today is that you focus not on being perfect, but rather on being valuable. What is Perfect? That is…

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